Marketing plan is a document that has details about business, its products, services, and the publicity methodologies of business and its brands. Some time, business plan also include a marketing plant in it. Marketing techniques and strategies are key drivers of a well-established business. Therefore, marketing plans contain list of proceedings of the company’s advertising tactics with comparative analysis of competitive brands in the market.
Must Elements of a Good Marketing Plan: Target Market Analysis: Whenever, a company goes for a marketing plan, the analysis of target market is first step to deal with and to find out the questions. A clear identification of the target market provide a straight and definite line to the proceedings ahead in the marketing plan.
Special offer for new customers!
Get 15% OFF
your first order
Target Market; Society and Culture: After identification of a specific target market, the society and culture of the target market have to evaluate. So that, product or marketing plan will be prepare according to the society and culture of the target market. Consumer and Purchasing Power: The third step, in reference of marketing plan is study of consumer and its purchasing power. It provides a strong base to the pricing module of a marketing plan, and an excellent marketing plan depends on consumer study. Market Competition: After the study of target market, its society and culture, consumer and its purchasing power.
Get 24/7 Free consulting
Related Free Economics Essays
- crimes against nature
- conserving Hong Kong's Heritage: the case of Queen's Pier
- business and society
- critically examine equity theory for its effective application
- the relationship between HIV Prevalence Rates and the Economic conditions
- marketing decision
- organ trading
- examine the factors affecting the growth of any international business
- the impact of environmental change on international business strategies
- global strategic management
Most popular orders
What Our Customers Say
Check our customer feedback to ensure that we offer top-notch papers